Absolut Vodka is rich, full-bodied and complex, yet smooth and mellow with a distinct character of grain, followed by a hint of dried fruit. Enjoy Absolut Vodka neat, straight or as a cocktail. The more refined the vodka is, the better it blends with other aromas. This is one reason Absolut Vodka enhances the taste of your favourite cocktail. If only one vodka brand could be described as distinctive, itÂ’ll be Absolut. The Absolut bottle quickly gained immense popularity thanks to a striking shape and look that caught everyone’s attention. Inspired by a Swedish apothecary bottle, it was a design innovation. A new premium spirit, sans paper label with its name and logo printed directly on glass, Absolut stood out. This bottle is clear, minimalistic, bold, artistic and Swedish.